SMS Adverts Guide

  • SMS messages may not exceed 160 characters.  This includes spaces, punctuations and the opt-out message.
  • All SMS messages must include an Opt-Out option.  e.g. Reply No to opt-out.    
  • SMS campaigns may not be sent:
    • Before 8am and after 6pm
    • On Sundays
    • On Public holidays
  • All SMS messages will be checked and approved by Bastion & Flowe prior to being up-loaded on the system. 
  • SMS Messages may not be sent to anyone listed on the DMA’s Do Not Contact (DNC) list. 
  • SMS Messages will not be sent to blocked, suppressed, blacklisted or opted-out numbers.
  • SMS will not be sent to leads listed on Bastion & Flowe’s sensitive names list. 

Sample SMS Message

Save up to 20% on your short term insurance!  Reply YES and we will call you for a free quote or reply STOP to opt-out. T&Cs apply.