Facebook images must not contain more than 20% text.
Flash, Gif animations, and Java Script are not permitted.
To link the campaign to your own Facebook page, we require the following:
A business/public Facebook Page
Administrative access to your Facebook Page
All messages must be checked and approved by Bastion & Flowe prior to being loaded onto the system.
Messages will not be sent to blocked, suppressed, blacklisted, unsubscribed or opted-out users.
Messages will not be sent to leads listed on Bastion & Flowe's sensitive names list.
Ad Styles
Facebook Single Image Ad
Image size: 1200px x 628px (Recommended)
Image must not contain more than 20% text
Descriptors, including #tags, must not contain more than 300 characters
Headline must not be longer than 30 characters
Newsfeed descriptions must not contain more than 300 characters
Facebook Slideshow Ad
Image size: 1200px x 628px (Recommended)
Minimum of 3 images or video required.
Maximum of 7 images allowed.
Video Minimum resolution: 720p.
Video Format: .MOV or .MP4.
Aspect ratio: Widescreen 16:9.
Image must not contain more than 20% text.
Description line, including #tag, should not contain more than 300 characters.
Headline must not contain more than 30 characters
Newsfeed description must not contain more than 300 characters.
Facebook Video Ad
Video minimum resolution: 720p.
Video format: .MOV or .MP4.
Resolution: at least 720p.
Aspect ratio: Widescreen 16:9.
Max length: 60 minutes. (2.3GB)
Description line, including #tag, must not contain more than 300 characters.
Headline must not contain more than 30 characters.
Newsfeed description must not contain more than 300 characters.
Facebook Multiple Images Ad
Image size: 1080 x 1080 pixels. (Recommended)
Minimum of 3 images or video’s required.
Maximum of 5 images allowed.
Video Minimum resolution: 720p.
Video Format: .MOV or .MP4.
Aspect ratio: Widescreen 16:9.
Image must not contain more than 20% text.
Description line, including #tag, must not contain more than 300 characters.
Headline must not contain more than 30 characters.
Instagram Ad
Image size: 1080 x 1080 pixels. (Recommended)
Minimum of 1 image or video required.
Maximum of 5 images allowed.
Video Minimum resolution: 720p.
Video Format: .MOV or .MP4.
Aspect ratio: Widescreen 16:9.
Image must not contain more than 20% text.
Description line, including #tag, must not contain more than 300 characters.
Headline must not contain more than 30 characters.
Sample Facebook Message
Resources
To ensure that Facebook does not stop, block or reject your ads, make sure that they comply with Facebook's advertising guidelines. Learn more here
We use cookies to personalise and enhance your experience. By using our site, you agree to our usage and privacy terms.
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.